Manager Marketing

Opportunity Information

The Role

Master Group of Industries is hiring a Manager Marketing (Lahore/ Islamabad/ Karachi) to lead marketing for Indus Cloud Limited, focusing on B2B demand generation, industry events, content marketing, brand positioning and market development in the enterprise technology ecosystem (cloud, data centers, AI infrastructure, cybersecurity and managed services).

•Develop and execute the annual marketing strategy, prioritizing B2B demand generation, industry events and brand positioning •Plan and manage technology conferences, exhibitions, seminars, executive roundtables, customer events, sponsorships and industry partnerships •Develop and execute integrated B2B marketing campaigns to generate qualified leads for cloud computing, data center, AI infrastructure, cybersecurity and managed services •Collaborate with Sales to identify target industries, enterprise accounts, customer personas and opportunities for account-based marketing •Develop and manage content marketing initiatives, including articles, blogs, whitepapers, case studies, customer success stories, videos, webinars and executive thought-leadership content •Translate technical capabilities and complex technology solutions into clear, compelling and business-focused marketing messages •Strengthen brand positioning and market visibility through differentiated messaging, competitor analysis, market research and consistent brand communication •Manage digital marketing across LinkedIn, social media, websites, email campaigns, SEO, landing pages and marketing automation platforms •Develop and execute public relations and corporate communication initiatives, including press releases, product announcements, strategic partnerships and media engagement •Coordinate with technical teams, subject matter experts, external agencies, vendors and media partners •Develop sales enablement materials, including corporate presentations, solution briefs, brochures, campaign assets and customer case studies •Monitor marketing performance through KPIs such as qualified leads, marketing-generated pipeline, conversion rates, campaign ROI, cost per lead and brand engagement •Track marketing budgets, campaign expenditure, vendor performance and return on investment •Maintain marketing calendars, campaign plans, event reports, performance dashboards and documentation for senior management •Use market insights, customer feedback and campaign analytics to continuously improve marketing effectiveness

Applicants General Eligibility & Requirements

Education, Experience and Skills Requirements