Assistant Brand Manager- Creative

Opportunity Information

The Role

Sabroso Pakistan (Sabir's Group of Companies) is seeking a creative and results-oriented Assistant Brand Manager- Creative in Lahore (1 position) to support the development and execution of creative strategies, integrated marketing campaigns and brand communication initiatives that strengthen brand positioning and engagement.

•Assist the Brand Manager in developing and executing creative strategies and integrated marketing campaigns aligned with brand objectives •Coordinate with the creative agency on campaign briefs, creative concepts, artwork development, revisions and timely delivery of assets •Support the planning and execution of ATL, TTL and BTL •Coordinate the development of TVCs, digital content, key visuals, POSM and other brand communication materials •Ensure consistency in brand positioning, visual identity and communication across all consumer touchpoints •Liaise with the ABM-Media, internal teams, creative agencies, media partners and external vendors to ensure smooth execution of marketing initiatives •Assist in managing campaign timelines, budgets, presentations and post-campaign evaluations •Support the development of annual brand plans, communication calendars and campaign proposals •Monitor campaign execution and branding across various platforms and touchpoints, ensuring adherence to approved briefs and brand guidelines •Conduct market and competitor reviews to identify emerging creative trends, communication opportunities and relevant industry best practices

Applicants General Eligibility & Requirements

Education, Experience and Skills Requirements