Assistant Manager Branding and Marketing

Institute for Art and Culture (IAC)

Lahore New Opportunity LinkedIn

Opportunity Information

Number of Post(s)

Type of Employer

University/ Institute

Location

Lahore

The Role

Assistant Manager Branding and Marketing in the Admissions and Marketing Department of the Institute for Art and Culture, Lahore, planning and executing marketing and outreach initiatives.

•Plan and execute marketing campaigns to promote academic programs and achieve enrolment targets •Develop and implement lead-generation strategies through digital marketing, social media, on-ground promotions and institutional outreach •Coordinate participation in education expos, career fairs, seminars, school visits and admission drives •Build and maintain relationships with schools, colleges, academies, corporate organisations and industry partners to drive collaborations and student referrals •Work with the admissions team to ensure effective lead follow-up and conversion into enrolments •Strengthen the Institute's brand positioning through campaigns and marketing materials, in collaboration with the creative and content teams •Track campaign performance, lead generation, conversion rates, market trends and competitor activity; prepare reports and recommend improvements •Perform any other duties assigned by the Management

Applicants General Eligibility & Requirements

Required Experience

3- 4 years

Education, Experience and Skills Requirements

Required Education Level/ Field of Study

Bachelor 16 Years: Marketing, Business Administration, Media Sciences, Communication
Masters: Marketing, Business Administration, Media Sciences, Communication

Required Experience

3-4 years of experience in marketing, admissions, outreach or student recruitment (education sector preferred)