Opportunity Information
1
Investment Bank/ Asset Management/ Mutual Fund/ Investment Fund
Leadership
On Site
Karachi
The Role
Lead- Digital Sales & Innovation at JSIL, Karachi, driving commercial growth through JSIL's digital investment platforms with accountability for digital sales, customer acquisition, funded accounts, investment inflows and AUM growth.
•Drive digital sales, new customer acquisition, funded accounts, investment inflows and AUM growth •Build and optimize the digital sales funnel with clear accountability for lead-to-account conversion and account funding •Improve customer activation, retention, cross-selling and conversion of existing leads •Re-engage inactive or underfunded accounts through targeted customer journeys •Work with IT on digital product innovation, onboarding journeys and app functionality to improve conversion •Collaborate with Marketing on digital campaigns and lead generation and track campaign-to-sale outcomes •Oversee CEU and customer experience, using service insights to improve conversion and retention •Establish measurable KPIs for digital sales, conversion, acquisition and retention with regular management reporting •Ensure regulatory and data privacy compliance
Applicants General Eligibility & Requirements
7+ years
Education, Experience and Skills Requirements
- Bachelor 16 Years: Business, Marketing, Finance
- Masters: Business, Marketing, Finance
Minimum 7 years relevant experience with a proven record of growing digital sales, customer acquisition and conversion in digital banking, fintech, telecom or financial services; demonstrated success in generating measurable digital sales and customer conversions Preferred: AMC experience is an advantage, not essential
Digital Sales, Customer Acquisition, Funnel Optimization
JS Investments Limited