Assistant Manager- Marketing and Brand

Opportunity Information

The Role

Master Group of Industries is hiring an Assistant Manager- Marketing and Brand in Karachi (Shahrah-e-Faisal/ DHA) to execute and coordinate marketing, digital, social media, content and brand communication activities.

•Execute marketing campaigns end-to-end as per the strategy and direction of the Marketing Manager •Brief and coordinate with the Graphic Designer for KVs, artworks, campaigns and promotional material; manage revisions and approvals •Review and proofread all artworks and communication before approval/ publication •Ensure approved KVs are correctly adapted across social media, OOH/ billboards, showrooms, truck branding, print and other touchpoints •Execute the approved social media calendar, including timely posting, captions, hashtags, tagging and brand elements •Manage comments, DMs, customer queries and engagement across social media platforms •Coordinate and attend product/ content shoots and ensure deliverables are completed as per brief •Ensure consistent implementation of approved brand guidelines and management feedback •Maintain records of approved brand/ campaign changes and ensure corrections are carried forward •Coordinate with relevant departments for product information, customer communication and customized orders •Monitor social media performance, engagement, competitor activities and market trends and prepare reports

Applicants General Eligibility & Requirements

Education, Experience and Skills Requirements