Opportunity Information
1
Restaurant/ Food Outlet
Leadership
On Site
Karachi
Karachi Head Office
The Role
Domino's Pakistan is hiring a Head of Marketing at its Karachi head office: a marketing leader who can build the brand, understand the customer, drive business growth and lead the overall marketing strategy, bringing together creativity, consumer insights and commercial thinking to grow sales, customer frequency and long-term brand equity.
•Lead brand strategy, positioning and annual marketing plans tied directly to sales and P&L targets •Lead digital and performance marketing, including app, web and aggregator channels, with a sharp eye on CAC, conversion and repeat orders •Lead promotions, menu launches and value platforms that move traffic without eroding margins •Use consumer insights, data and CRM to understand who orders, when and why •Manage agencies, media and partners, in close alignment with Domino's international brand standards •Lead a high-performing team that executes fast and learns faster
Applicants General Eligibility & Requirements
10+ years
Education, Experience and Skills Requirements
10+ years of progressive marketing leadership experience; background in QSR, FMCG, retail, e-commerce or consumer businesses; strong experience across brand, digital/ performance and CRM
Brand Strategy, Digital Marketing, Performance Marketing, CRM, Analytical Skills, AI Skills
Domino's Pakistan